Funktioniert so oder in ähnlicher Form auch für die meisten Unternehmen.

"I’m talking about screens-cell phones, digital billboards, web-enabled TVs, projectors. It can be argued that 2008 marked the year that these truly became viable, widespread, and mass-adopted technologies. Finally, it seems, people are realizing that these aren’t siloed platforms. They are all interconnected and can be used to leverage and play off of one another. The new media triad has emerged."