Würden wir mit rejolt ein Magazin veröffentlichen, es käme dem frisch geschlüpften Good Magazine wahrscheinlich sehr nahe.

We see a growing number of people tied together not by age, career, background, or circumstance, but by a shared interest. This revolves around a passion for potential mixed with fierce pragmatism and creative engagement. We sum all this up as the sensibility of giving a damn. But to shorten it, let’s call it GOOD. We’re here to push this movement and cover its realization.

GOOD MAGAZINE | What Matters

Leider kann man das Magazin noch nicht außerhalb der USA abonnieren. Aber zum Glück stehen die meisten Artikel auf der Webseite zur Verfügung. Wie z.B. Chasing Zero über eine New Yorker, der einen Monat versucht hat, bewusster zu leben.

Für den Start haben die sich eine saubere Kampagne einfallen lassen. Sie geben die kompletten Einnahmen von jedem Abonnenten an eine von zwanzig Non-Profits weiter, die man sicher voher aussuchen kann.

Let the secret be known—most magazines do not make money on subscriptions or newsstand sales. Traditionally, the best way to get a bunch of new subscribers is to send millions of pieces of unsolicited mail – junk mail – to people who might have some interest. We don’t like junk mail, and we don’t like the thought of spending millions of dollars on it. So we came up with the idea of giving away all subscription fees and allowing subscribers to choose which organization they would like to support.This whole thing is an experiment. If it works, we’ll actually spend less than half of what it traditionally costs to acquire subscribers. The success of this campaign will allow us to: a) meet a self-selecting group of quality subscribers who find us through word of mouth, internet links, media coverage, our partner organizations, or the other crazy schemes we like to come up with; b) raise significant money for organizations that will do something important with it; and c) save resources and prove that you can do well by doing good.Our goal for our launch year is to create 6 amazing issues of GOOD, sign up 50,000 subscribers and donate $1 million to their favorite organizations.

Derbes Mag. Tut mir einen Gefallen und schreibt denen alle ne Mail, dass wir das Ding auch in Germany abonnieren wollen.