'Your Social Media Strategy Won't Save You' by @missrouge
As always, Tara Hunt lifts the discussion to the next level. A lot of thought provoking ideas in here. Reminded me a bit of Kathy Sierras ideas. Highly recommend it!
Johannes Kleske |
curating the best inspirations from the web and life in between |
As always, Tara Hunt lifts the discussion to the next level. A lot of thought provoking ideas in here. Reminded me a bit of Kathy Sierras ideas. Highly recommend it!
Maybe, just maybe, in 10 years from now companies will just make a solid product and get good ads, good "social" - *whatever* based on that product and stop thinking the other way around.
If you're too stupid to figure out why your product isn't selling, "social" (God I love quotation marks) will not help.
Take your random business school (mommy & daddy paid) product manager and let him work customer support for a week or two. If your product is not selling better after 6 months fire product manager. Repeat, including yourself. If your product is not selling after another 6 months, hand the keys to your office to the competition. Stop claiming you're a sucessfull "manager" (Yesss, quotation marks), it was just all in your head anyway.